If you own a business, then you need to add web design to your marketing strategy. This doesn’t mean go to Wix or Squarespace and create something yourself. You need a professionally designed, lead generating, brand-differentiating website. In other words, a good one.
There are many companies/services out there that will offer you a sleek looking site. For instance, it may have all of your company’s colors, pictures of your building, or the full history of your business. All of those features are fine, but those are not generating any sales. Your website doesn’t just need to look good, it needs to be practical.
93% of consumers begin looking for a product/service online. Needless to say, your website serves as your online front door. Therefore, create a design that makes the most of your first impression for potential customers.